Person

Simons, Daniel J., and Christopher F. Chabris

Cognitive scientists of inattentional blindness and the limits of confident perception under load.

Why this matters

The invisible-gorilla lesson: institutions miss what they are not structured to see—attention is not neutral.

Works

article

Gorillas in Our Midst: Sustained Inattentional Blindness for Dynamic Events.

Simons, Daniel J., and Christopher F. Chabris. "Gorillas in Our Midst: Sustained Inattentional Blindness for Dynamic Events." *Perception* 28, no. 9 (1999): 1059–1074.

Related books

Book

What We Cannot See

Bias, Judgment, and the Limits of Perspective

Why every perspective is necessarily partial, how individuals make responsible judgments despite those limitations, and why integration allows groups to construct understanding that exceeds any single person's perspective.