Person

Robert J Shiller

Economist of narrative economics—how contagious stories move markets and collective expectations.

Why this matters

Shiller links meaning to macro stability—when public interpretation becomes a financial force.

Works

book

Narrative Economics: How Stories Go Viral and Drive Major Economic Events

Shiller, Robert J. *Narrative Economics: How Stories Go Viral and Drive Major Economic Events*. Princeton, NJ: Princeton University Press, 2019.

Related books

Book

The Economy We Don't Experience

Leadership, Communication, and the Credibility Crisis in Economics and Politics

Expanded edition (~28–32k words) on the gap between aggregate economic speech and lived experience—compression, signaling, and leadership under interpretive stress. Distinct from When Interpretation No Longer Matters (authority without shared meaning) and When Incentives Become the Moral Language (metrics replacing judgment).